If you’re new to internet marketing or business in general, I figured it would be a good idea to go over some basic concepts that will help you to understand the big picture of internet marketing.
Most people coming into this industry approach Internet marketing completely the wrong way and don’t have the right idea of what some of these core business concepts really are. This lack of knowledge will only lead to more failures and frustration.
I remember before I first started, I thought marketing was all about adverts and selling, which in my mind really meant pitching and “pushing” someone to buy something they may or may not really need. A lot of people have that idea, but it’s the wrong mindset completely. Let me explain…
Let’s start out by talking about the “lifeblood” of all businesses and the economy – money. This word can evoke negative emotions in a lot of people, but it’s rather a lack of understanding and our upbringing that created this mindset.
Money is simply energy and the measure of the value that you create, which is determined by what the market currently views as valuable. It’s simply just a physical and measurable way to show how much we or someone else values something.