Description

Exploring how twenty-five for-profit companies and nonprofit organizations—including IBM, Zappos, Swatch, the Girl Scouts, and Interpol—made remarkable strides in tough circumstances, Practically Radical raises (and answers) the make-or-break questions facing today’s leaders in every field:

• Do you see opportunities the competition doesn’t see? The most successful organizations embrace one-of-a-kind ideas in a world filled with “me-too” thinking.
• Do you have new ideas about where to look for new ideas? Routine practices in one field can be revolutionary when they migrate to another.
• Are you the most of anything? In business today, the middle of the road is the road to ruin.
• Are you getting the best contributions from the most people? Change is not a game best played by loners.

Anything but your typical business book, Practically Radical is a must-own for small business owners and CEOs, for managers at all levels, and innovators and entrepreneurs of every stripe.